When they forget, we remember for them.

When memory fades and caregivers aren’t present, Hold Their Story™ platform answers questions with warmth and familiarity—helping users feel connected to their own history and loved ones.

About Us

We are a group of software engineering leaders who built Hold Their Story™, a four-part platform designed to support individuals experiencing memory loss, such as Alzheimer’s, when their caregiver isn’t present. The system begins with a simple, voice-driven front end that allows patients to ask natural, verbal questions. Behind it is an agentic AI layer powered by an LLM that blends general knowledge with a curated, caregiver-provided memory and history database, ensuring deeply personalized responses. Caregivers can easily add and refine memories through remote portal with an intuitive content input and analytics dashboard provides insights into patient engagement. Tracking sentiment, frequently asked questions, and areas where additional content could help provide greater comfort and connection.

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Why we are driven

We built Hold Their Story™ because we’ve seen firsthand how frightening and isolating memory loss can be, for both the person experiencing it and the loved ones who care for them. Moments of confusion, fear, and loneliness often happen when caregivers can’t be there, and we wanted to create something that offers comfort and connection in those moments. By giving patients a way to ask questions and receive gentle, familiar answers drawn from their own memories and loved ones’ stories, we aim to restore a sense of safety, identity, and peace—anytime, day or night.

Investor Opportunity

Hold Their Story™ sits at the intersection of compassionate care and cutting-edge AI, addressing a rapidly growing global need. With over 55 million people worldwide living with dementia and memory loss conditions, families and care facilities are seeking scalable, human-centered solutions. Our platform combines agentic AI, personalized memory curation, and caregiver analytics—creating a defensible ecosystem that blends emotional impact with strong recurring-revenue potential. Investors have the opportunity to join us early in building the first truly empathetic AI companion for memory care, designed to improve quality of life while transforming how caregivers deliver support.

Our Platform

  • Familiar UI

  • Memory Database

  • Caretaker Portal

  • Patient Insights

Meet our team

  • Jon Trabucco, Founder

“When you forget, I will remember for us both.

When you get lost, I will find you.

When your journey is ending, I will be by your side.

I will love you for eternity.

I will .”

— Michelle DeSocio